They’ve already been taken down, but earlier eBay user pseudopr415 was attempting to sell 10 of his fake Facebook profiles, according to Silicon Alley Insider. Each profile reportedly had a minimum of 200 friends.
Let me be abundantly clear - this is not what social media marketing is about. If you have to be sneaky about your brand, then something is wrong with your product!
One of the reasons social media has become a phenomenon is the ability to quickly access user opinions of products and services. Consumers are tired of emptying their wallets based on advertising. They want to know what they’re getting into and now they can.
Faking it hardly ever works. Major, national brands (such as Sony and Wal-mart) have tried to either pay off bloggers or create fake blogs in an attempt to play in the social media space. Both were found out and both reputations suffered for it (as if either of those brands needed more damage to their reputation!).
The best way to play on Facebook is to create a kick-butt app that everyone wants to add to their page.
via AllThingsD, sorry we don’t all have your connections and cannot therefore do “actual reporting”