Storybids: Product Placement for Online Video

Posted by Nathania Johnson

I’m so excited to report this story. This is something I was hoping would happen. Product placement is coming to online video.

As an indie content creator, I’ve often pondered how to get the attention of brands. Now Storybids is stepping in to help facilitate introductions and partnerships.

More and more entertainment consumers and internet users become “ad blind,” and product integration will be crucial for both brands and content producers (who need $$ to run their shows!).

Additionally, with the economy the way it is, advertisers will be looking for more affordable means of advertising. Also, not all shows have returned this season post-writer’s strike and those that have will be wrapping up for the summer soon. This is a GREAT time to start those web series!

Go out and get your video on!

Posted in: Advertising, Online Video May 2008

Leave a Reply