YouTube Insight Now Offers Demographic Data

Posted by Nathania Johnson

Recently, YouTube launched an analytics feature to help its online video customers understand the traffic coming to their videos.

Now, they’ve added demographic data to enhance your understanding of your viewing audience. The data metrics include age and gender.

If you’re worried about your privacy, don’t be. No personally identifiable information is shared. Just numbers on the age and gender of who’s watching videos.

Posted in: Analytics, Online Video May 2008

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